Opinionciatti Chiodo Schiaccia Chiodo Hanger

Tue Jan 03, 2023Clothes Racks and HangersNickelBruno RainaldiOpinion Ciatti, S.r.l.

CHIODO SCHIACCIA CHIODO HANGER

CHIODO SCHIACCIA CHIODO HANGER

Designed by Bruno Rainaldi / 2007

Chiodo Schiaccia Chiodo is more than just a nail, Chiodo Schiaccia Chiodo is a line of nickel plated wall-mounted clothes hangers.

An idea of Bruno Rainaldi's remarkable spirit of observation, Chiodo Schiaccia Chiodo is a ready made design object. Thanks to its characteristic shape, this special coat hanger becomes a furniture that combines industrial character with a refined glossy finish (chrome, 24 K gold and black nickel).

Extremely versatile and easy to install, it plays a leading role in all environments, and is no longer relegated to the only entrance but becomes a distinctive feature in the living area, the bedroom and why not in the bathroom.

With Chiodo Schiaccia Chiodo the shape becomes the protagonist without hindering the functionality of the object, a form that invites to play with fantasy to create highly personalised combinations, at home as well as in professional environments.

DESIGNER

BRUNO RAINALDI

Bruno Rainaldi was born in Milan in 1952. His training was hands-on, having started at a young age to work in design communication. In his early years in Milan he managed the first High-Tech emporium in Corso di Porta Ticinese, moving on to work first alongside Maddalena De Padova in the historical showroom in Corso Venezia and then with Enrico Baleri as partner in Baleri & Associati, where he was in charge of defining communication strategies for design companies and stores..

His beginnings as an autodidact encouraged him in later life to ironically and anti-celebratively define himself as a “street designer” and his style as “chaotically rigorous”. In the mid-1980s he founded Studio Rari – of which he became the soul and creative director.

He also started working as art director with some of the top Italian design companies, leading his name to be associated, amongst others, with Alivar, Casprini, MDF Italia, Mussi Italy, Sintesi, Slamp, Terzani.

His encounter, in those same years, with the Ciatti family marked the beginning of an important personal and artistic alliance, that led to the establishment first of CCR and then of Opinion Ciatti. In the early 2000s, his career took a turn towards the world of design. In 2002, together with Marta Giardini, he founded ENTRATALIBERA, a very special space in the heart of Milan dedicated to design and design culture, sales and encounters.

At the same time, his focus shifted to studying and creating objects, furnishing accessories and lamps, where the expertise gained over the years in this sector mingled with design inventions.

Amongst the numerous pieced designed there is the Ptolomeo bookshelf, for which, in 2004, he was awarded the Compasso d’Oro. In 2006, together with the very young Lapo Ciatti, who had just entered the family business, he founded Opinion Ciatti, of which Bruno Rainaldi was President, partner and art director. He passed away prematurely in February 2011.

" The opening of any building site is always witness to the usual act of a handed-down legend. Builders, a few gestures, some deal boards left over from a closed building site and a handful of nails. The boards stained with lime are put together with long nails, even crooked or rusty, with a few hammer blows. It will be used to hang the builders’ clothes. I could never resist looking at this spontaneous “functional work” in the many building sites I have visited. Magniﬁcent for their real minimalism and amazing for their function. The hanging clothes, without the fashionable black for an unchanged postwar neo-realism, looks like a masterful styling for a shoot. Nail digs Nail. A nail in fusion, in silver, gold or black nickel, simply inserted into the wall. "