
Abstracta Moow Whiteboard
MOOW WHITEBOARD
MOOW WHITEBOARD
Design By Stefan Borselius
"A new take on whiteboards"
Developed by Stefan Borselius, Moow is an innovative concept that, at first glance, reminds one of bed sheets drying on the line.
But hanging here on a rail are whiteboards of different sizes, easily slid right and left on their wheels. The concept also includes hooks for hanging flipcharts and wall-mounted static whiteboards.
DESIGNER
STEFAN BORSELIUS
As clearly demonstrated by his furniture creations, Stefan Borselius is a designer who takes no shortcuts. Going about things thoroughly is something he learned from his grandfather and great-grandfather, both cabinetmakers. His path to becoming a furniture designer thus began with learning this craft properly at Steneby in Dals Långed.
He then continued his studies in Stockholm at the Carl Malmsten Furniture School and later completed a master’s degree in furniture design at the Konstfack University College of Arts, Crafts and Design.
In the long run, it pays to be thorough – as Borselius, renowned for his great attention to detail, is today amongst Scandinavia’s leading furniture designers. His design range is also impressive. Included in his portfolio are chairs, sofas, lamps, carpeting and room dividers – created for some of the most prestigious furniture companies in Scandinavia.
To break the rules, you first have to master them – if, that is, you want the results to be elegant. In pursuing his curiosity-driven exploration of new ideas, Borselius relies on his mastery of cabinetmaking. The same applies to his use of new materials, found in many of his works, not least the groundbreaking products he has designed for Abstracta.
INFORMATION
DESIGN STEFAN BORSELIUS
The Moow system consists of wall- mounted whiteboards and wheel- mounted whiteboards in several different sizes, wall rail and flip chart hooks. The wheel-mounted whiteboards can be leaned against the wall or turned around to be hung on the wall rail.
DESIGNER
Stefan Borselius
PRODUCTION
Made in Sweden
WORKSPACES
”Moow is a smart and easy way to meet the need of contemporary workspaces”, says Stefan Borselius.
MATERIALS AND SUSTAINABILITY
Framed by a round slightly raised black thin line, Moow leaves an exclusive and neat impression. Designed as a series of flexibility, the whiteboards to this rail system comes with a fixture or on embedded wheels, allowing the board to be either freestanding or mounted to the wall
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MOOW FLIPCHART RAILS
1 pair
DETAIL
